Names & Taglines

 

I've helped name and brand over a hundred commercial projects, from corporate newsletters to high-end water faucets. Namestorming may be my favorite aspect of copywriting, because it requires an entire personality and/or purpose to be encapsulated in just a few words.

A side project of my own, with Stephen Peasley. Logo design by Woodward Design.

A recurring event & campaign aimed at freelance photographers. Logo design by Drew Ng.

A royalty-free photography collection by Corbis marketed at international distributors. Logo design by Christina Huber.

Proposed rebrand for Child & Youth Friendly Calgary. Logo design by the world's only Sheldon Popiel.

Tagline for K911, a training provider for aggressive dogs. Logo design by Woodward Design.

A personal trainer marketing to middle-aged women. Logo design by Woodward Design.

Tagline for Naturally Baby, an environmentally conscious retailer. Logo design by Woodward Design.

Tagline for Made Urban, an Etsy-style site with a local focus. Logo design by Woodward Design.

A line of greeting cards & paper goods. Logo design by Amanda Schutz.

A collection of business fonts by Veer. Logo design by Justin LaFontaine.

Proposed rebrand for the Community Rehabilitation Service Provider Council of Calgary. Logo design by Xerxes Irani.

An online retailer of unique & remarkable things. Logo design by Amanda Schutz.

The crest of The Very Secret Order of Creatives Understanding. Design by Drew Ng.